AIG Life’s Smart Health service sees rapid uptake among protection insurance plan holders, with over 100,000 uses since launch, a third of which occurred in 2023.
Families use the service to avoid long queues at GP offices and to get immediate care for their well-being, particularly for their children.
Around 67 per cent of appointments are virtual, providing convenient weekend and after-hours choices. Additionally, 41 per cent of patients who use GP appointments get prescription drugs, sick notes, or referrals to specialists, which relieves demand on the NHS.
According to a poll, 55 per cent of virtual general practitioners may work from home, which eases the burden on healthcare systems. According to 19 per cent of participants, timely access to expert referrals prevents the progression of symptoms.
Additionally, 53 per cent of users report that Smart Health makes it easier for them to return to work, and youngsters gain from 16 per cent of GP visits as well as other services. Results from the Expert Medical Opinion service include new diagnoses or treatment plans for 23 per cent and 31 per cent of users, respectively; children make up 12 per cent of users.
AIG Life senior propositions manager Alison Esson says: “When a person is affected by ill-health, in reality it impacts their whole life balance, including their family and their job, so it makes sense that they’re increasingly turning to on-demand services like Smart Health. That Smart Health is being used by the whole family, and how it’s used, shows families want to move quickly to get health matters under control and to restore family equilibrium. They value the convenience.
“I implore the industry to share what we’ve learned from Smart Health’s impact so far to remind customers and employee scheme members of the whole family healthcare they have. Knowing you can access on-demand support – whether it’s a GP appointment, mental health counselling or even a second medical opinion – gives families a sense of control, gets them next stage healthcare support or helps them understand the situation they’re in. Removing worries and restoring peace of mind, just as protection insurance is designed to do.”
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