Generali Employee Benefits and Bupa have announced a commercial partnership to support wellbeing programmes for UK employers who work for multinational companies.
This initiative will initially have a focus on Covid-19 and ensuring employers can access the back-to-work support they need. This will include risk assessment, testing and support mechanisms to improve an individual’s Covid-19 risk factors.
This announcement comes at a time when research has shown that almost two thirds (61 per cent) of workers trust their employer to look after their health and wellbeing. However less than one third (29 per cent) of HR leadership have a health and wellbeing strategy in place.
The commercial partnership will see a range of Bupa’s employer-funded wellbeing services made accessible to Generali Employee Benefit UK’s Group Income Protection clients where a specific need is identified, via part-funding from Generali.
The range of Bupa services, which has been selected to complement the early intervention and rehabilitation services already included as standard as part of Generali GIP, includes:
- Covid-19 support services – from return to work online risk assessments to antigen testing and a range of temperature checking solutions
- SmartDNA – one swab provides employees with a personalised health and wellbeing plan including a diet plan with recipes and lifestyle coaching calls using behavioural change techniques, to support their physical and mental health
- Health assessments.
- Onsite health checks.
- Occupational Health services.
- Remote physiotherapy service.
- Virtual GP.
Beyond the pandemic, the intention is to provide a sustainable framework for an ongoing focus on supporting employee physical and psychological wellbeing long-term.
This initiative is funded through Generali’s innovative Wellbeing Investment Matching initiative.
Where joint clients are concerned, the commercial partnership will provide the advantages of key wellbeing aspects of Bupa’s Private Medical Insurance programme to be extended in a cost-effective way to whole GIP insured workforces, where only a proportion are covered by PMI.
For Generali Employee Benefits’ Multinational Pooling, Global Underwriting Programme and Captive clients, the partnership also affords the potential for joined-up thinking – on a local UK level – with regards to health, wellbeing and risk data collection and analysis. This, in turn, gives the parent company increased central visibility of local actions allowing for best practice sharing, global engagement reporting and more targeted budget allocation.
Generali Employee Benefits UK director Simon Thomas says: “We’re delighted to be a commercial partner with Bupa. Everything Generali Employee Benefits UK does is underpinned by principles of commercial partnership working and sustainability.
“The need for strong employee health and wellbeing support has arguably never been greater. While remote working due to the pandemic was considered a temporary arrangement, for many it could become permanent and, with it, comes the potential for increased long-term risks including anxiety and depression, fatigue, burnout and chronic musculoskeletal issues.
“For those returning to workplaces, there’s also a multitude of health and safety risks to consider. In this new normal – and beyond – employers need the industry to take a more integrated health, wealth and risk approach.”
Bupa Health Clinics, commercial director Alaana Woods adds: “We’re delighted to be partnering with Generali to offer a range of services to support employers to safely return their staff to the workplace.
“We know that a lot of people are feeling anxious or overwhelmed about returning to work and we want to do all we can to help businesses create an environment where their employees feel safe, now and into the future.”
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